Digital and offset printing are the two most common commercial printing technologies in use today, making one of the most common questions, “Which one do I use for my project?”. We’ve outlined below the need-to-know information that will help you determine which process is best for your project.
Digital
The process: Digital printing applies the toner colors or liquid inks (typically CMYK) in a single pass.
Advantages
Smaller quantities
- A print quantity of under 1000 units is typically well suited for a digital press.
Faster turnaround
Cost effective
Variable data
Disadvantages
Larger colour variability
Limited choice of media
Offset
The process: Offset printing uses separate plates for each ink colour and sequentially transfers each colour onto the page.
Advantages
Larger quantities
Pantone (Spot) colours & varnishes
Cost effective
Larger media variety
Disadvantages
More time consuming
Finishing time
Testimonials
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Still unclear on the best choice for your project?
No problem—give us a call and we would be happy to outline specifically how each process will apply to your project.
